We at SEED Innovation (“SEED Innovation”, “we,” “us,” “our”) know that our users (“you,” “your”) care about how your personal information is used and shared, and we take your privacy seriously. By visiting or using our website (seedco.sa), any linked pages, features, content, mobile applications, or other services (collectively, the “Website”), or by using the Product (as defined in the End User License Agreement), you consent to the practices described in this Privacy Policy.
This privacy policy covers our treatment of personally identifiable information (“personal information”) that we gather when you access or use our Website, App, and Products. This policy does not apply to the practices of companies we do not own or control, or to individuals we do not employ or manage.
We do not knowingly collect or solicit personal information from anyone under the age of 15 without parental consent. If we learn that we have collected personal information from a child under 15 without verification of parental consent, we will delete that information as quickly as possible.
We gather various types of personal information to personalize and improve our services, enable accounts and profiles, contact users, fulfill requests, and analyze usage. We may share certain types of anonymized information with partners.
You can choose not to provide certain information, but then you may not be able to register or use some features.
When you interact with our Website or App, we automatically receive and record information. We use this in aggregate form unless it can identify you, in which case it is treated as personal information.
Certain SEED Innovation–enabled courts have fixed cameras that capture video during your matches. This is a paid feature; unless you subscribe, we capture your videos only for AI model training & security purposes.
We comply with applicable regulations, including the Saudi Personal Data Protection Law (PDPL).
We may use certain information to deliver ads relevant to your interests. We may also insert personalized or non‑personalized ads into captured video content as described in part 2.c.
Your account is protected by a password. Please protect your password and sign off after using shared devices. While we strive to protect your information, no method is 100% secure. The Website may contain links to other sites; please review their privacy policies.
Through your account settings, you may access, edit, or delete the following information:
Information automatically uploaded from a Product cannot later be changed. For questions, contact contact@seedco.sa.
If you would like to make a request regarding this policy, personal data, or your account, contact us at contact@seedco.sa and include:
We will review and respond in accordance with applicable data‑protection laws, including PDPL, as soon as possible.
We may amend this Privacy Policy from time to time. If we change how we use personal information, we will notify you by posting an announcement on our Website or sending you an email. Your continued use of the Website or Product after such changes constitutes acceptance.
We implement industry‑standard safeguards, including encryption in transit and at rest, secure access controls, and regular security audits.
For questions or concerns about this Privacy Policy, contact contact@seedco.sa or write to us via our website.